Through the partnership, PayTabs Egypt customers will have access to the greatest and most inexpensive bargains available by Waffarha, and vendors on the site will have strong development potential thanks to the availability of online payment alternatives.
Cairo – The award-winning powerhouse of MENA’s payment processing industry, PayTabs Egypt, today revealed its collaboration with the digital savings platform Waffarha. The partnership intends to provide the Egyptian market with exclusive discounts on a wide selection of goods and services at reasonable price points. With the help of user-friendly online payment methods supported by cutting-edge technology, the products can be acquired.
Through this partnership, platform users of Waffarha will have access to the best offers and will be able to make payments for their purchases quickly and easily using PayTabs Egypt’s payment methods. By providing simpler payment options, platform sellers will also be able to connect with a wider variety of clients.
Customers will have access to Waffarha’s website or mobile application, get the greatest offers on goods and services like food and drink, activities, health and beauty, and hotels and resorts, and take advantage of a seamless shopping experience by using credit cards to make payments. Customers can also store credit card information for upcoming transactions.
Through the partnership, more customers will be able to shop conveniently on Waffarha using PayTabs Egypt’s payment gateway platform, and sellers on Waffarha’s platform will be able to reach a wider range of customers nationwide, particularly those who prefer to use credit cards, expanding their market reach.
“We couldn’t be prouder of this relationship, as it is a critical step to facilitating payment solutions for a significant consumer market like Egypt,” said PayTabs’ General Manager for Africa, Hany Soliman. Working with a major player in savings like Waffarha has given us access to a cutting-edge, user-friendly platform where customers can pay their bills quickly and easily with just a click. By easing access to practical payment options, our cooperation will further the nation’s goal of becoming a cashless society and improving people’s comfort.
Our mission at PayTabs Egypt has always been to improve people’s lives with safe, dependable payment methods, and this cooperation will increase access to bargains that will make shopping decisions more joyful.
“At Waffarha, our team has worked tirelessly over the years to ensure that our platform benefits both sellers and end-users. Through this collaboration with PayTabs, Egypt’s top gateway for e-payment solutions, we aim to build on this success and take it a step further,” said Tarek Magdy, CEO of Waffarha. According to market research, individuals are changing the way they shop and relying increasingly on digital payment methods for regular transactions. Working together with PayTabs Egypt provides the road for Egyptians to not only shop online easily but also to take advantage of the many deals available on the market.
In order to connect the multibillion-dollar enterprise market chain in the MENA area, PayTabs has developed and launched a comprehensive stack of game-changing mobile applications as well as solutions for the hospitality, government, education, travel, transport, and biller industries.
After joining Egypt’s top Buy-Now, Pay-Later (BNPL) fintech platform valU’s network in 2020, this relationship with PayTabs Egypt marks Waffarha’s second association with one of the Non-Bank Financial Institutions (NBFI) platform participants owned by EFG Hermes Holding.
What PayTabs is
Abdulaziz Al Jouf, a Saudi businessman, developed PayTabs, a leader in B2B payment solutions. The Non-Bank Financial Institutions (NBFI) platform of EFG Hermes Holding also includes PayTabs Egypt.
PayTabs now quickly and securely handles transactions in numerous currencies and markets after processing the first live payment gateway transaction in June 2014. PayTabs enables “plug-and-play” payment functionality on merchants’ and super merchants’ websites by facilitating seamless e-commerce, m-commerce, and social commerce solutions using API plugins.
PayTabs has produced and exported a whole stack of game-changing solutions over the years. The company was first financed by Saudi Aramco’s “Waed,” and then by private Saudi funding. To connect the multi-billion dollar enterprise market chain in the MENA area, they include mobile applications, hotel, governmental, educational, airline, travel, and biller solutions.
PayTabs introduced PT Touch in 2021, the first soft POS solution in the MENA market to turn smartphones into point of sale (POS) terminals for businesses. PayTabs launched its home-owned, globally certified unified payments and next-generation transaction processing technology, PayTabs SwitchOn®, in 2022 as a leapfrog attempt to pioneer next-generation payments.
PayTabs, a well-known game-changer in the field of international payments, has offices specifically for the GCC, including the UAE and Saudi Arabia, as well as a presence in many other countries, including Egypt. The organization is an equal opportunity employer with a team that represents more than twenty different nationalities.
Visit PayTabs.com for this milestone and others.
Concerning EFG Hermes Holding:
EFG Hermes Holding (EGX: HRHO.CA – LSE: EFGD) has expanded through 38 years of success to become a universal bank in Egypt with the top investment bank franchise in Frontier Emerging Markets, with a current footprint covering thirteen countries across four continents (FEM). We offer a broad range of financial services to the entire FEM region, including advising, asset management, securities broking, research, and private equity. We do this by relying on our established track record and a diversified team of experienced professionals. With operations spanning microfinance, leasing, factoring, buy-now-pay-later (BNPL), digital payment solutions, mortgage financing, and insurance, we have the fastest-growing NBFI platform in our own nation.
Additionally, the Firm has expanded its portfolio of offerings with its most recent acquisition of the majority interest in aiBANK.
Offering a comprehensive portfolio that best serves its expanding base of individual clients and companies of all sizes, the group is perfectly positioned to consistently bring disruptive financial products and services to the market space through its three verticals, the Investment Bank, Non-Bank Financial Institutions (NBFI), and Commercial Bank.
Present with pride in: Egypt, United Arab Emirates, Saudi Arabia, Kuwait, Oman, Jordan, Pakistan, United Kingdom, Kenya, United States, Bangladesh, Nigeria, and Vietnam
Waffarha was first introduced in October 2012 as the first online lifestyle platform that offers customers discounted coupons in a variety of industries, such as restaurants and cafes, entertainment, health and beauty, hotels and resorts, and more, to a large network of businesses and stores (more than +1K businesses having more than +3K stores), covering all basic and luxuries needs of life, free of any subscription fees. Waffarha has established itself as a top lifestyle bargains website and mobile app over the course of its nine years in business.
To ensure customer retention and satisfaction through long-term point accumulation and redemption as well as immediate rewarding campaigns, Waffarha has a second line (Business-to-Business) that provides smart white-label loyalty solutions to significant partners and vendors in various sectors, including banks, transportation, telecommunications, FMCG, etc.